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This post by guest blogger Steve Gruber appears as part of our series Small Business 500.

Leila Keshavjee threw herself into her passion for making healthier sweet treats, but she wasn’t fully prepared for everything she’d need to tackle as an entrepreneur. Here’s how Wave helped her understand her business better and stay organized on the go.

Small businesses are especially vulnerable to attacks from hackers. This article has five simple ways to protect your online assets and keep your company safe.

Lisa has two loves: performing and geeking out on tech. Wave helps her run her agency exactly how she wants, so she can give her customers the best experience.

Content marketing is gaining popularity as a cost-effective way to grow your customer base. Here are five of the best, low-cost, easy-to-use tools to make it easier.

Ever wondered what it’s like to build a brand from scratch? Wave’s Creative Director, Grace Marquez, pulls back the curtain on our rebrand to share the story of what it took to bring our new look and feel to life.

We’re excited to announce that we’ve rebranded Wave! Our new look and feel brings to life our evolution from accounting software to a full-service financial services platform, and our focus on supporting brave entrepreneurs.

When it comes to finding the right small business idea, there are a few factors to consider. This article covers different approaches to finding business ideas, and how to tell if yours is an idea that’s worth pursuing.

Despite trends away from formal business planning, having one helps you get financing and makes your business more viable. This article covers how to write a business plan, with free templates to get you started.

If owning a business is your dream but you haven’t found your big idea yet, the first step is to find inspiration through the entrepreneur community. Learn how to move from the abstract (“Hey, wouldn’t it be cool to run a business?”) to reality (“I know what it takes to launch a successful business.”).

Culture is more than a ping pong table and a beer fridge. Build a culture carefully and consistently, and great things follow.

Ready to move beyond blogging and take your content marketing to the next level? Learn how to create different types of content and repurpose it across channels to boost brand engagement and grow your customer base.

If you’re dreaming of owning a business but not confident in your leadership skills, it helps to hear some inspiring advice from the people who’ve already taken that leap. Learn from the wise words of 10 inspiring female leaders.

Having a website for your business is non-negotiable, but it doesn’t have to be a huge expense when you’re just starting out. Here are some simple tips to help you create a professional website on a budget.

Creating your first Google AdWords campaign can be intimidating. We built this step-by-step guide with real-world examples to help even a beginner build and manage a successful campaign from keyword research to campaign optimization.

Digging into social media marketing for your small business for the first time can be overwhelming. We wrote this guide to help you focus on what you really need to know to build a successful social media strategy.

If you want to learn how to do market research for your small business this is your guide. We’ll walk you through the questions you need to answer through market research and how to take the first step in your market research.

Content marketing for your small business is so much more than running a blog. We wrote this guide to help you understand how to generate real growth and revenue through content marketing.